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Standard web design

From £250

Are you looking to set up an online store for your business? Look no further than our standard web design package. This package has been specially put together by our team of ecommerce experts to provide small businesses and start-ups with everything that they need to succeed in the world of ecommerce. Our founders are small business owners, they understand how tricky it can be to access the relevant expertise that you need to succeed in ecommerce. We have created this affordable package in the hope that it can help small business owners to set up a successful online store. Our standard package encompasses everything that you require to establish a visually stunning, conversion-optimised online Shopify store, at an affordable price.

Quick turnaround

We aim to have your site completed within 14 days (project dependent).

Ecommerce experts

Our UK based team are fully trained in ecommerce.

Pay by project

We don't do time-based billing. Paying up-front means you will pay only the amount we agreed with you in advance.

Mobile optimised

All our sites come fully mobile optimised.

Affordable

Our aim is to provide small businesses with the critical services they need to succeed in ecommerce.

In the world of ecommerce, the visual appeal and user-friendliness of your website is pivotal to your success. Our comprehensive package is purpose-built to elevate your online business, capturing and converting visitors into loyal customers, while ensuring a seamless shopping experience for your audience.

In the world of ecommerce, the visual appeal and user-friendliness of your website is pivotal to your success. Our comprehensive package is purpose-built to elevate your online business, capturing and converting visitors into loyal customers, while ensuring a seamless shopping experience for your audience.

Our team of ecommerce experts will provide your business with a bespoke conversion-focused online Shopify store that is focused on maximising conversions through both the use of captivating design and technical expertise, whilst also perfectly embodying your business’s unique brand identity.  To do so we leverage the award-winning, purpose-built ecommerce platform, Shopify, renowned for its advanced functionality and conversion-centric checkout process. At Efficient Ecommerce we don’t believe that User Experience (UX) or Search Engine Optimisation (SEO) is an add on – that is why you can rest assured that if you choose this package your online store will be designed to the highest standards of SEO and UX, and will be fully optimised for mobile devices.

Our standard web design package is designed with affordability, efficiency and quality in mind. We guarantee that you will not be able to find an offering as competitive as ours when it comes to setting up an ecommerce store. Not only is our standard web design package affordable in price, we also use pay-by-project billing, which means that you will never pay more than the upfront agreed price. The standard package has been designed to offer a quick-turnaround, as small business owners ourselves we understand how important it is to get your site operational as soon as possible, that’s why our team endeavour to have your online store up and running just two weeks after you commission us (project dependant).

Our team of ecommerce experts will provide your business with a bespoke conversion-focused online Shopify store that is focused on maximising conversions through both the use of captivating design and technical expertise, whilst also perfectly embodying your business’s unique brand identity.  To do so we leverage the award-winning, purpose-built ecommerce platform, Shopify, renowned for its advanced functionality and conversion-centric checkout process. At Efficient Ecommerce we don’t believe that User Experience (UX) or Search Engine Optimisation (SEO) is an add on – that is why you can rest assured that if you choose this package your online store will be designed to the highest standards of SEO and UX, and will be fully optimised for mobile devices.

Our standard web design package is designed with affordability, efficiency and quality in mind. We guarantee that you will not be able to find an offering as competitive as ours when it comes to setting up an ecommerce store. Not only is our standard web design package affordable in price, we also use pay-by-project billing, which means that you will never pay more than the upfront agreed price. The standard package has been designed to offer a quick-turnaround, as small business owners ourselves we understand how important it is to get your site operational as soon as possible, that’s why our team endeavour to have your online store up and running just two weeks after you commission us (project dependant).

What does the standard web design package include?


  • Our team of ecommerce experts will design you the following conversion-focused bespoke web pages. They will send you a questionnaire to complete which will help us to get a scope of the project. We will then provide you with a 30 minute consultation with our specialist web designer who will then create a demo site (with two free revisions) based on our meeting. Please note that this online store will be designed in-line with SEO and UX best practices.

    Custom web pages:

    - Custom homepage design
    - Collection page design
    - Product page design
    - Sizing guide
    - Shipping page
    - Story/ about page
    - Contact page
    - FAQ page
    - Checkout page
    - Cart page
    - 404 page
    - Search page
    - Privacy policy
    - Returns and exchanges
    - Cookie policy
    - Terms and conditions

    Other elements: Our team will also provide you with a custom announcement bar design, GDPR cookie banner and basic product filtering


Why should you choose Efficient Ecommerce to build your website?

Why should you choose Efficient Ecommerce to build your website?

Our team have meticulously crafted this package to empower your success. Our agencies mission is to eliminate the most significant barriers that hinder small businesses from thriving in the world of ecommerce. As small business owners ourselves, we understand the complexity and technicality of ecommerce, making it nearly impossible to tackle single-handedly. We're also acutely aware of the budget constraints that often prevent small businesses from hiring the expertise necessary for successful ecommerce execution, leaving them feeling lost and resorting to a do-it-yourself approach, which can hinder growth.

With the average cost of web designers ranging from $50 to $100 per hour it's often unattainable for smaller businesses. That's why we've adopted a pay-per-project pricing model.

Additionally, we recognise the many challenges busy small business owners face in terms of sourcing and coordinating various freelancers and agencies - often with varying levels of work quality. We've addressed this by consolidating all of these services into a centralised ecommerce specialist hub, alleviating the mental load of service procurement for small businesses. By placing all of the vital ecommerce services into a central specialist affordable hub we hope that we can be with you from start-up to scale - helping you and your business to achieve success!

Our team have meticulously crafted this package to empower your success. Our agencies mission is to eliminate the most significant barriers that hinder small businesses from thriving in the world of ecommerce. As small business owners ourselves, we understand the complexity and technicality of ecommerce, making it nearly impossible to tackle single-handedly. We're also acutely aware of the budget constraints that often prevent small businesses from hiring the expertise necessary for successful ecommerce execution, leaving them feeling lost and resorting to a do-it-yourself approach, which can hinder growth.

With the average cost of web designers ranging from $50 to $100 per hour it's often unattainable for smaller businesses. That's why we've adopted a pay-per-project pricing model.

Additionally, we recognise the many challenges busy small business owners face in terms of sourcing and coordinating various freelancers and agencies - often with varying levels of work quality. We've addressed this by consolidating all of these services into a centralised ecommerce specialist hub, alleviating the mental load of service procurement for small businesses. By placing all of the vital ecommerce services into a central specialist affordable hub we hope that we can be with you from start-up to scale - helping you and your business to achieve success!

Further information

Admin

The initial setup process begins with our online survey, designed to gain deep insights into your business's unique needs and goals. This foundational step serves as the cornerstone of our tailored approach.

Following this, you'll have a 30-minute consultation with one of our experienced ecommerce web designers. This allows us to fully understand what you require for your site.

We are happy to call with you online via Microsoft Teams, Zoom, Facetime, Skype, or Facebook Messenger.

Our commitment to your satisfaction continues with the creation of a demo site for your store. This invaluable resource grants you a clear vision of our design concepts and allows you to experience the look and feel of your future online store. It's an opportunity to examine our work and ensure that it aligns with your expectations. To further tailor the store to your liking, we provide two free revision sessions, giving you the flexibility to fine-tune and adjust any elements that may not fully meet your preferences. Should additional revisions be necessary, we offer the option to purchase them.

In essence, this initial setup phase offers you a seamless and collaborative experience, ensuring that your online store aligns perfectly with your vision and goals.

Our team will connect your existing domain and will also link any pre-existing sales channels. We will then ensure that the theme setting configuration are set up, ensuring that your website is tailored to your brand, enhancing its visual appeal and cohesiveness.

This package offers the capacity to upload up to 100 products for free. Additional product additions can be purchased for a fixed fee.

Before launch our team will conduct a vigorous site check for both mobile and web performance, this guarantees that your site will have a seamless and responsive shopping experience for users, contributing to higher satisfaction and conversions.

Our team will also install any data trackers that you have. If you haven't already got it then we will install the Meta Pixel and Google Analytics, as this implementation empowers data-driven decision-making, allowing you to fine-tune your strategies for improved performance, SEO, and user experience.

These store admin tasks collectively streamline your ecommerce operations, increase brand visibility, and provide invaluable insights, ultimately propelling your business toward success.

Our goal is to deliver your online site within a two-week timeframe. However, please note that the exact timeline may vary based on the project's scope and the efficiency of our communication. We're committed to ensuring a prompt and efficient process for your project.

Web design and store set up

The SEO features embedded within our package offer a multitude of critical advantages for your online store. Our team recognises the paramount importance of SEO in driving organic traffic to your store, this is why we ensure your website is well-positioned to be discovered by potential customers.

Our meticulous approach extends to every facet of your site, including image optimisation. Our team will guarantee the correct sizing, appropriate file formats, and carefully crafted alt-text for every image you provide - for up to a 100 products free of charge (we can also either provide product photography, or more products for an additional cost. This will help to enhance your site's visibility and accessibility.

Our team will also ensure that any content you provide contains the relevant keywords and is accompanied by alt-text, which not only elevates your site's search engine ranking but also enhances the overall user experience. (Please note we can generate written content for an additional cost).

Our commitment to SEO-friendly content ensures that your website is structured to be easily navigated and indexed by search engines. Additionally, we provide a site map, which further aids search engines in understanding the structure of your website, optimising its visibility.

Incorporating these SEO features into your online store empowers your site to rise in search engine rankings, driving organic traffic, and ultimately increasing your reach and potential for growth in the competitive world of ecommerce.

Branding stands as a crucial cornerstone for the success of your online store. Our standard web design package offers comprehensive branding features to elevate your brand identity. At the heart of this offering is a standard simple logo, meticulously designed by our skilled graphic designers. With the inclusion of two free revision sessions, we ensure that your logo perfectly captures your brand essence (please note that you can upgrade to a premium logo if required). What sets our approach apart is the use of vector-based Adobe Illustrator, guaranteeing the logo's precision and versatility.

Furthermore, we provide a branded colour palette, offering up to five distinct colours that resonate with your brand's identity. We will also help to come up with a typography package for your store. Typogry is an often overlooked yet vital element of branding, in our approach it takes centre stage as we want to ensure that every aspect of your brand's visual identity is harmonious and compelling on your online store.

These branding features collectively empower your business with a strong and coherent brand presence for your ecommerce store.

Our team will streamline your product inventory uploads. We will handle all aspects of your inventory, from tagging products to inputting detailed product information and images, as well as managing pricing information. With the flexibility to input up to 100 products for free, and the option to add more for a nominal fee, we ensure your inventory is efficiently organised, with products correctly filtered into their respective collections and equipped with the necessary product tagging for a seamless experience.

This package not only seamlessly integrates with Shopify's robust inventory system but also offers the capability to combine your digital inventory with physical brick-and-mortar stores.



Our team will help to design an announcement bar for your site. An announcement bar provides a prominent space for conveying important messages. We will also design a GDPR cookie banner, which ensures your compliance with data protection regulations.

Our team will create a bespoke custom homepage and collection page design to enhance your brand's visual appeal. We will also design a basic product filtering system for your collection pages.

Our expertly designed product pages enhance the user experience, driving higher conversions.

We will also provide essential pages, including shipping, story, sizing guide, contact us, FAQ, checkout, cart, 404, search, privacy policy, returns and exchanges, cookie policy, and terms and conditions.

This comprehensive package empowers you with all the elements necessary to launch a fully functional, high-quality website right from the start, optimised for conversions, and crafted by expert web designers.

Our team will provide you with FREE 10 basic CSS customisations, which can help your site to be more visually appealing and create a bespoke branded feel to your site (you can pay for more additional customisations).

Yes, you can see some of the work we have previously carried out by clicking the link here: Our work

By default, our package doesn't include product photography or written content. However, we're here to support you. Our team will provide you with a free product photography guide and a product description guide, as well as a guide for the other site pages (e.g. FAQ's). This will enable you to create outstanding content. We'll also review your content and offer recommendations to ensure its suitability for the website.

Should you require additional written or visual content; our team is more than willing to provide these services for an extra fee. During the initial consultation, we can discuss pricing details and tailor our services to your specific needs.

Billing and payment

We accept debit cards, credit cards including Amex, Shop Pay, PayPal, Apple Pay and Amazon pay as well as Bank transfer.

You'll make an up-front payment based on the agreed price for your project. We believe in the quality of our work, which is why you'll only proceed with payment after a thorough consultation. This way, you'll have a chance to review and ensure your draft website aligns with your vision and meets your expectations.

Please note that any additional extras such as extra services, Shopify subscriptions and domain names are not included in the package. You will need to pay for those additionally. Our team will discuss any additional costs that you will need to pay before commencing work.

Our competitive pricing and commitment to efficiency lead us to request full payment before commencing work. This approach allows us to work swiftly to get your site up and running without the delays associated with milestone billing. Your satisfaction and project progress remain at the forefront of our payment process.

Shopify

We love harnessing the power of the fully hosted ecommerce platform Shopify for your website. Our choice is rooted in its exceptional capabilities, Shopify stands as the cornerstone of our website development due to its cutting-edge functionality and its innate ability to evolve and seamlessly adapt in tandem with your business's growth. Our reliance on Shopify ensures comprehensive integration with sales channels, a robust inventory management system, and seamless payment gateways and checkout solutions.

Our web design package offers a comprehensive and unparalleled solution to establish your online presence with confidence. We leverage the superior functionality of Shopify's specialist ecommerce platform, a fully hosted solution that seamlessly scales with your business.

In our pursuit of cost-effectiveness without compromising functionality and customisation, we've curated a selection of free themes that can deliver top-tier performance for your online store. Depending on the unique requirements of your business, we'll recommend the theme that's the best fit. Our roster of themes includes Crave, Refresh, Dawn, Ride, Taste, Craft, Publisher, Sense, and Studio. If you require a specific paid Shopify theme, we are happy to work with your theme for an additional cost.

For businesses with more extensive budgets and specialised functionality needs, we also provide a premium package featuring paid themes, ensuring that you get precisely what you need. Click here to see the premium package.

Other information

If you need more help, our team are here to help. Simply email our friendly team of experts using the email:

hello@efficientecommerce.com

with your questions and we will get back to you within 24 hours. Alternatively, click this link: contact us

At Efficient ecommerce, we prioritise the security and protection of your website and data. Here's how we address these crucial aspects:

All of our sites are fully hosted on the secure Shopify platform, which boasts a formidable array of security features. Shopify implements stringent measures, including SSL encryption, PCI compliance, Content Security Policy, Two-Factor Authentication, Secure Checkout, and Security Monitoring. These safeguards collectively ensure that both your store owner and customer data remain shielded from online threats.

Our team takes data protection seriously, and we ensure GDPR compliance. Your data is stored in a secure database, and we do not share it with third parties, we maintain the highest standards of data privacy. Our database system is encrypted and has robust authentication, precise authorisation controls, and comprehensive auditing. Furthermore, the principle of least privilege is adhered to, which means granting only the minimum level of access necessary for each task. Various user roles and permissions are established to ensure that different types of data and transactions are handled with the utmost security.

We also advise a cautious approach to integrating third-party apps into your website. Our aim is to limit the sharing of your data with external entities, ensuring that your data remains within your control and in secure hands.

Upon project completion, we will equip you with a concise how-to guide, along with links to valuable Shopify resources that can aid you in content management. If you find the need for further, in-depth training, our team is readily available to arrange a tailored package to meet your specific requirements. We're here to ensure you have all the necessary support for effective content management.

Our team does its upmost best to ensure that you will be happy with your online store. From our initial consultation to our draft demo store which will showcase the design of your store in detail. Before we commence work and take payment we will then offer you two free revisions - (additional revisions provided for a fee).

In the unlikely event that you are unhappy with your online store, our team will be able to support you to address and rectify any additional concerns that you have. In the unlikely event that you are still not satisfied, our mediations team will step up and work to navigate a solution with you.

Discover our portfolio

Discover our portfolio

Take a moment to explore our portfolio below and get a first-hand look at the projects that our team of ecommerce experts have expertly completed. Our portfolio showcases a diverse range of both our premium and standard web design packages, showcasing our full-scale capabilities. From branding and product photography to written content creation and web design, our team has enjoyed working to complete these projects. We are excited to extend our expertise to help you and your business to achieve your ecommerce goals.

Take a moment to explore our portfolio below and get a first-hand look at the projects that our team of ecommerce experts have expertly completed. Our portfolio showcases a diverse range of both our premium and standard web design packages, showcasing our full-scale capabilities. From branding and product photography to written content creation and web design, our team has enjoyed working to complete these projects. We are excited to extend our expertise to help you and your business to achieve your ecommerce goals.

Let's talk

Choose Efficient Ecommerce for all ecommerce needs and experience the difference our experts can make to your business. Contact us today and unlock the true potential of your ecommerce business.

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